The origin of this brand name comes from "Urvogel = Archaeopteryx," a reptile that was the first on Earth to evolve wings for flying, symbolizing the concept of "changing action."
The brand is passionate about the development and research of new technologies, known for its famous waterproof zipper "Watertight Zipper," which is now widely used in jackets from other brands. The production of GORE-TEX products also demonstrates its outstanding technical capabilities.
The brand's urban designs are very popular as fashion items, especially the signature backpack "ARRO," which has become a pioneer in transforming outdoor brands into urban fashion wear.
The brand is passionate about the development and research of new technologies, known for its famous waterproof zipper "Watertight Zipper," which is now widely used in jackets from other brands. The production of GORE-TEX products also demonstrates its outstanding technical capabilities.
The brand's urban designs are very popular as fashion items, especially the signature backpack "ARRO," which has become a pioneer in transforming outdoor brands into urban fashion wear.